5/29/2023 0 Comments John bogle little bookTrying to beat the stock market is theoretically a zero-sum game (for every winner, there must be a loser), but after the substantial costs of investing are deducted, it becomes a loser’s game. Owning a diversified portfolio of stocks and holding it for the long term is a winner’s game. ” – Warren Buffett, Chairman of Berkshire Hathaway, 2014 Annual Shareholder Letter. Rather than listen to their siren songs, investors – large and small – should instead read Jack Bogle’s The Little Book of Common Sense Investing. In truth, their core competence is salesmanship. Most advisors, however, are far better at generating high fees than they are at generating high returns. “There are a few investment managers, of course, who are very good – though in the short run, it’s difficult to determine whether a great record is due to luck or talent.
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